*Note, product not yet available in NZ

A US icecream maker is courting Harry Potter fans with a new flavour based on Hogwarts’ favourite drink, “butterbeer”.

Yuengling’s Ice Cream notes that J.K. Rowling once described butterbeer as tasting “a little bit like less sickly butterscotch”. With that in mind, Yuengling’s says the new butterbeer variety combines buttercream and butterscotch icecream.

Yuengling’s says “the result is magical decadence that will transport you to another place and time”.

David Yuengling says the company hopes it made Rowling proud with the flavour.

Butterbeer may be a good fit for Yuengling’s: the icecream company began as an offshoot of the well known Pennsylvania brewery during the prohibition years. It’s now a separate company.