Laura Jackson, a drama student at Exeter University, said she is allowing her legs and armpits to go unshaven this month in an attempt to challenge opinions that women should be hairless.
The 21-year-old said: “We see the stereotype of a woman to be hairless and clean – you get Disney characters and TV shows that children all watch and learn from hairless women.
“So, this campaign is about challenging these sorts of opinions. When I was younger I was into Barbie, it is a toy which lot of little girls aspire to be.
“I loved all the Disney princesses, like Cinderella and Snow White, and I wanted do be one of them when I was younger- they were in dresses and completely shaven.
“Young people look up to Barbie as if they want to be that person.
“They have smooth legs and when they grow up they see hairless famous people on Instagram and think that I need to be like that to be accepted and be loved. Some women too do not understand a way to break away from that.”
The ‘Januhairy’ campaign follows on from the success of “Movember”, a health awareness campaign which raises millions of pounds in Britain and across the world. Ms Jackson said she hoped to raise £1,000 for Body Gossip, an educational charity which campaigns on body image issues.
Source: NZ Herald